A national backyard pool maintenance franchise has set up shop in an Alabama town and is looking to expand to other metropolitan areas in the state.
Pool Scouts has opened its first location in Huntsville. This comes at a time when backyard pool sales are surging, driven by forces at work even before the COVID-19 pandemic prompted Americans to invest more in their homes. A report released earlier this year by market analysts Technavio predicted the swimming pool market would grow by $3.56 billion by 2024.
Michael Wagner, chairman of Pool Scouts, said the business started in 2016 but was currently at a “tipping point”.
“More people are spending time and money on their homes, and backyard pools are bigger than ever, which has been a boon for our franchise,” he said.
Pool Scouts currently has 113 locations in 18 states and offers residential in-ground pool maintenance, as well as repair work. The company has franchises in hot climates like Miami, but even expands into Michigan, Idaho, and Connecticut. He was drawn to Alabama because of the climate and a high concentration of backyard pool owners in cities.
The company offers a professional edge to what was traditionally a family business, with marketing and branding resources and the backing of a national name.
Wagner said the company is looking for franchisees in Montgomery, two in the Birmingham area and two along the Gulf Coast. The Huntsville franchise is owned by Ron Hicks, a 24-year-old Army veteran who also owns a photography business with his wife.
“We’ve seen good upside in the Huntsville area and we’re confident these other markets are great opportunities,” he said. “Our company is a people-centric company. Our franchises can service over 1,000 customers. We’re in people’s backyard every week, so we’re looking for people who can hire and retain great technicians. But the most important thing is the human side. »
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